Skip to content
A MARKETING PARTNER YOU CAN
Using data to make informed decisions about a business strategy, product, or service, minimizes risk and maximizes your return on investment.
- Market and consumer data specific to your business
- Competitor and SWOT analysis
- Brand audit based on SWOT analysis and consumer surveys
- Focus group studies
Every business decision should be guided by a sound strategy. Pearl Marketing will help you develop a marketing plan to engage existing and new customers and will provide ongoing support to effectively implement those strategies.
- Define and differentiate your brand
- SMART goal setting
- Employee sales and service training
- Creative ideas to attract attention to your business
By effectively utilizing the latest marketing technologies, your business can better attract, convert, and retain customers and improve your profitability.
- Design a comprehensive digital marketing strategy that delivers a consistent brand message to your audience
- Produce content that is personalized and value-added
- Utilize marketing technologies to reach your target audience (i.e. social media, email, and more)
Gain the interest of potential customers in order to increase your future sales.
- Capture leads through a CRM tool (Sharpspring, Hubspot, Salesforce, etc.)
- Create advertisements (i.e. Google Adwords) that engage clicks
- Tag and track consumer behaviors
- Develop a defined sales process to convert leads to sales
Capture and use customer insights to shape products, solutions and the buying experience for your customers.
- Retrieve user and consumer data
- Learn how to analyze the date to better understand the consumer’s needs and expectations
- Identify and anticipate consumer trends
- Understand the best places to invest in your marketing to yield the highest ROI
Highly engaged customers purchase more, promote more and demonstrate more loyalty.
- Define the personality and behaviors of your target audience
- Create personalized experiences for your customers
- Refine all aspects of your product/service delivery to maximize the customer experience
- Predict future behaviors to provide customers with a truly unique and differentiated experience